Sent: 26/06/2009

Subject: easisites newsletter#17 June 2009


Hello all,

This is really a post script to the last newsletter (last month), because here's more on web marketing and the latest tips on reaching and engaging with potential customers.

Hate it though some of us may, it seems we now live in the age of Hello magazine and the Big Brother house.  Everyone wants to know everything about everyone else, no matter how intrusive the rest of may find it.

There's no hiding place on the web.  The Internet is open (for business).

So, naturally, the latest "best" way of meeting your (potential) customers is through social networking sites.

I went to a seminar on this stuff last week.  One of the guys running it said, "Put your hand up if you're on Twitter."  Ditto Facebook, EBO, myspace, Linkedin, ecademy, guru...

Of course my hand stayed down.

If you're not on any of these, we were told, get on them.  

As someone once told my old Philosophy professor when he was on an academic visit to the States, You've got to get off the bench and into the ball game.

And if you haven't got a blog, why not?

Share, share, share.  Put your stuff on SQUIDOO, GOArticles, weebly, Ezine@rticles, pressbox.co.uk...  Flickr, Picasa, YouTube...

The message is, when approaching all this, think "community", don't be too commercial and think long term.

Speaking personally, this all goes against the grain, but it's the way things are going.

The very least you can do, as I have done on www.easisites.co.uk - and on my own all singing all dancing Ry Cooder site www.rycooderstuff - is add a Share button, which you can obtain from www.addthis.com

If you are going to add a share button to your easisites website, you will need to include the <nomodify> and </nomodify> tags before and after the share button code (see last newsletter).

In fact, here's the entire code.  Just copy and paste it into your web page(s).

<nomodify><!-- AddThis Button BEGIN -->
<a href="http://www.addthis.com/bookmark.php?v=250&pub=xa-4a44dba772ddb6c3" onmouseover="return addthis_open(this, '', '[URL]', '[TITLE]')" onmouseout="addthis_close()" onclick="return addthis_sendto()"><img src="http://s7.addthis.com/static/btn/lg-share-en.gif" width="125" height="16" alt="Bookmark and Share" style="border:0"/></a><script type="text/javascript" src="http://s7.addthis.com/js/250/addthis_widget.js?pub=xa-4a44dba772ddb6c3"></script>
<!-- AddThis Button END -->
</nomodify>

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In the spirit of "community", if anyone has any experiences with any of the above (Twitter, Facebook, et al) that they would like to share, please let me know. Perhaps if I start a blog, you could post them on there.  

Your feedback, as always, would be welcome - along with any questions.

Best Wishes.

Regards,

-- 
Glyn Debnam
Director
Ekos Consulting Limited
www.easisites.co.uk
Telephone 01622 716591
Ekos Consulting Limited is a company registered in England and Wales with Company No. 3793888 
VAT No. 724 7815 20 

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